Online Store Essays -- Technology, Apple, Inc.

The product is more important to brand apple Inc. is an American multinational corporation with a focus on designing and manufacturing consumer electronics and well related software products. It is formerly Apple Computer Inc. that was established in Cupertino, California on April 1, 1976 by Steve Wozniak and Steve Jobs. Apple develops, sells, and supports a series of individualized computers, portable media players, mobile phones, computer software, and computer hardware and hardware accessories. As of September 2007, the company operates about 200 retail stores in pentad countries and an on place store where hardware and software products are sold. The iTunes Store provides music, audiobooks, iPod games, music videos, episodes of tv programs, and movies which can be downloaded using iTunes on Mac or Windows, and excessively on the iPod touch and the iPhone. The companys best-known hardware products include the Macintosh line of personal computers, the iPod line of por table media players, and the iPhone. (Apple Inc., 2011) In the late 1970s, Jobs, with Apple co-founder Steve Wozniak, mike Markkula and others, designed, developed, and marketed one of the first commercially successful lines of personal computers, the Apple II series. .Jobs history in business has contributed much to the symbolic image of the idiosyncratic, single Silicon Valley entrepreneur, emphasizing the importance of design and understanding the crucial role aesthetics play in public appeal. His work capricious forward the development of products that are both functional and elegant has earn him a devoted following (Apple minus Steve Jobs, 2010). However, Steve Jobs as CEO of Apple who is leading the consumer technology wor... ...th the development of high technology, some spick-and-span products interminably appear, new product design and development is a crucial gene in the survival of a company. In an industry that is changing fast, firms mustin ess continually revise their design and range of products. As a vendee in todays marketplace, we can choose from an astounding graze of brands. For many categories, there is little product differentiation yet a multitude of brands are available. Apple is consistently coming out with new innovations to keep their products interesting, while also keeping up with the demands of modern technology. The shadower line Apple delivers outstanding products consistently that receive high consumer ratings, causing consumers to keep coming back for more. Brand, of course, can be a instinct of a company as long-term loyalty can be established only with a sustained campaign.