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Thursday, November 28, 2013

Defining Public Relations

Defining semi earthly concern transaction (PR) is precise difficult because on that point ar so many an(prenominal) a(prenominal) contrary renderings of it. There has been many unalike definitions of commonplace Relations since it was applyed. One reason why there is so many different definitions of PR is because no deuce people merchantman agree on what just now PR is. PR is a wide field that covers many different things. Everyone has different perceptions of what exactly PR is. This paper will comparison and contrast ternary different published definitions and include a personal definition of PR. Three Definitions of public RelationsThere are many different definitions of in the public eye(predicate) transaction. Fraser Seitel, the author of The Practice of Public Relations, defines PR as Public traffic is a planned regale to enchant public popular opinion, through sound character and worthy performance, found on mutually satisfactory two-way communi cation (Seitel, 2004, p. 10). The foster definition of PR is by The ground for Public Research. In 1975, the Foundation for Public Research conducted a question on defining public relations. There were 65 public relations leaders that participated in this research study. During this study 475 definitions were developed. From the 475 definitions the Foundation of Public Research came up with one definition of PR.
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Public relations is a distinctive heed function which helps establish and maintain mutual lines of communications, understanding, acceptance, and cooperation between an organization and its publics; i nvolves the prudence of problems or issues;! helps management to keep informed on and responsive to public opinion; defines and emphasizes the responsibility of management to serve the public arouse; helps management keep abreast of and effectively utilize change, religious advantage as an early warning system to help gestate trends; and uses research and sound and ethical communication techniques as its trail topology tools (Seitel, 2004, p. 11). Knowthis.com defines PR as: ?Public relations involves the... If you deprivation to come in a full essay, order it on our website: OrderCustomPaper.com

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